Optimizing Production Efficiency - COGS-Well optimizes production by using historical data to predict the future of company costs. In doing so, Lindsey says they help lower costs for their restaurant partners.
Rebuilding Customer Loyalty [- There are valuable lessons that restaurants could have learned from the Pandemic. Now, post-pandemic, restaurants need to find ways to reengage customers and rebuild customer loyalty, which, when done correctly, Bill Lindsey says is absolute gold.
A Hospitality Business, Not a Tech Business - Bill Lindsey still believes in the value of hospitality. For him, it is important for COGS-Well to treat their customers as well as the customer would treat their customers so that no disconnects are present.
***
Bill Lindsey, co-founder of COGS-Well, shared valuable insights into how COGS-Well helps restaurants optimize production, rebuild customer loyalty, and maintain a strong focus on hospitality on the latest episode of the Data Delicacies podcast powered by Incentivio,
Enhancing Production Efficiency
COGS-Well uses historical data to optimize production, predict future costs, and help restaurant partners lower operational expenses, ensure efficiency, reduce waste, and ultimately drive down costs.
Lindsey explained, “If you’re making a product with a five-day shelf life and producing it fresh daily, you're burning five times the labor dollars you need to. We can help by scaling the batch for the demand, requiring a good forecast or usage projection.”
Revitalizing Customer Loyalty
In the post-pandemic era, Lindsey emphasized the importance of re-engaging customers and rebuilding loyalty, which he considers “gold.” He shared that recognizing and valuing repeat customers is key to a restaurant’s success:
“When you start seeing those repeat faces, that's bank. That's the foundation we can build on. On a slow Tuesday night, I know I’m going to see familiar faces. That’s gold.”
Prioritizing Hospitality Over Technology
Lindsey firmly believes that despite COGS-Well being a tech-driven company, the essence of the business is hospitality. He stresses the importance of treating their clients with the same care that the clients extend to their own customers, avoiding any disconnect. His philosophy helps drive COGS-Well to hire people with industry experience and empathy, ensuring they understand and support their clients' challenges.
“This is the hospitality business, not a software business,” Lindsey stated. “If you don’t treat these people the way they treat their customers, there’s a disconnect. We’re not going to get along like we used to.”
Lindsey's appearance on the podcast highlights COGS-Well's commitment to driving efficiency, fostering customer loyalty, and maintaining a hospitality-first approach, making it an essential partner for restaurants looking to thrive in today’s competitive landscape.
“It's hospitality and that's why it'll work or it won't work when you really kind of boil it down.”
***
ABOUT DATA DELICACIES—
Data Delicacies is a weekly podcast that dives deep into the world of technology and data as it pertains to restaurants. Host Arun Kumar interviews some of the best and brightest in the industry about all things hospitality tech, artificial intelligence, and machine learning.
Data Delicacies on Spotify: https://open.spotify.com/show/29ExS0n9X3Z3FyK4HuSPKH
Incentivio Online - https://www.incentivio.com/
Incentivio Instagram - https://www.instagram.com/incentivio/
Produced by Incentivio & Cali BBQ Media - https://www.incentivio.com/ | https://betheshow.media
